LOFT中國感謝來自 集韻空間設計 的商業項目案例分享：
這個項目的地理位置在西安曲江W酒店裙樓的商業綜合體一層，酒店的定位是“Lifestye”激發靈感、創造潮流、大膽創新的體驗、吸引年輕時尚人士。我們在項目確定之初就考慮到這部分女性消費人群會是我們的主要目標客群，所以我們從店鋪設計上也力求創新與時尚打造出符合品牌的國際女裝買手店。
The location of this project is on the first floor of the commercial complex of the W Hotel in Qujiang, Xi’an. The location of the hotel is “Lifestye” to inspire, create trends, bold and innovative experiences, and attract young fashion people. At the beginning of the project, we considered that this part of the female consumer group will be our main target group, so we also strive to innovate and fashion from the store design to create a brand-friendly international women’s clothing store.
原有的空間結構是一個長方形。依據店鋪的功能比例將空間劃分成三段，分為前廳、中場、後場。將前廳與後場兩個空間牆體進行45度斜切打破了原有呆板格局。門頭立麵的拱形櫥窗與前廳斜切的鋼網隔牆拱門形成呼應，同時前廳斜切的鋼網隔牆左右兩個拱門的設計，自然劃分出了一進一出銷售動線。
The original spatial structure is a rectangle. According to the functional proportion of the store, the space is divided into three sections, which are divided into the front hall, the middle field and the back field. The 45-degree chamfering of the two space walls in the front and back yards broke the original rigid pattern. The arched window on the façade of the door is echoed by the sloping steel mesh partition arch in the front hall. At the same time, the design of the two arches on the left and right sides of the sloping steel mesh partition in the front hall naturally divides one into one sales line.
店鋪的進深有20米采光受到影響，因此外立麵采用玻璃磚作為隔牆引入自然光線。磨砂與透明的玻璃磚相互拚接，夜晚拱形櫥窗四周發散出漸變色的燈光。頂麵采用裸頂噴黑提升室內的高度。
The depth of the store is affected by 20 meters of light, so the façade uses glass bricks as a partition to introduce natural light. The matte and the transparent glass bricks are spliced together, and the gradual color of the lights is scattered around the arched window at night. The top surface is raised with a bare top to increase the height of the room.
∇ 平麵布置圖
∇ 立麵圖
∇ 節點圖
完整項目信息
項目名稱：幻彩世界-Rynsa
項目地址：西安曲江W酒店
項目麵積：150㎡
完工時間：2018年10月
設計風格：現代風格
設計：集韻空間設計
主創：韓佳
攝影師：任東
Project Name: Symphony World – Rynsa
Project Address: W Hotel Xi’an Qujiang
Project area: 150m2
Design: set rhyme space design
Main creation: Han Jia
Photographer: Ren Dong
Completion time: October 2018
Design style: modern style
