慕尼黑黃金地段擁有眾多著名的精品店,是超級購物者的終極樂園。由於時尚界上層人士不斷湧入令人垂涎的品牌,這裏繼續將自己定義為德國首選的零售場所。我們顯然正在談論Maximilianstrasse,這是該市中心的四條主幹道之一,也是全國及其他地區奢侈品購物的代名詞。時尚品牌迪奧Dior在這裏開了家新店,這是它的最新分店。這家商店位於德國建築師弗裏Friedrich Burklein在19世紀末設計的一棟大樓的兩層,店內的室內設計由紐約市建築師及其長期合作夥伴Peter Marino設計。
Lined with an abundance of prestigious boutiques, Munich‘s golden mile is the ultimate playground for the power shopper, and thanks to an ongoing influx of coveted names from fashion’s upper echelon, it continues to define itself as Germany‘s top destination for retail therapy. We’re obviously talking Maximilianstrasse, one of the four main thoroughfares in the heart of the city and synonymous to luxury shopping across the country and beyond. It’s nowhere else but here that fashion house Dior has opened the doors of its newest outpost. Occupying two floors of a late 19th-century building by German architect Friedrich Bürklein, the store features an interior design by New York City-based architect and longtime collaborator Peter Marino.
有趣的是,該設計將女裝和男裝展示在一起,這在迪奧的全球零售網絡中是一種新奇。整個空間豪華而溫馨,設有豪華的定製家具和固定裝置,為了提升奢華感,他們還穿著法國設計師的其他獨特作品,如Philippe Hiquily,Maria Pergay和Pierre Paulin,以及策展人Ugo Rondinone。新的迪奧精品店陳列了該品牌的全部女裝和男裝係列。
Interestingly, the design sees the presentation of womenswear and menswear in a single décor, a novelty in Dior‘s global retail network. Plush yet homey, both sections are captured by luxurious custom-made furnishings and fixtures, and to heighten the sense of luxury they’re interspersed with additional unique pieces by French designers such as Philippe Hiquily, Maria Pergay and Pierre Paulin, in addition to curated range of contemporary artworks by Ugo Rondinone, Tarik Kiswanson and Martin Kline. The new Dior boutique carries the brand’s full range of women’s and men’s collections. Location: Dior, Maximilianstrasse 30A (Altstadt).
完整項目信息
項目名稱:dior store opening
項目位置:德國慕尼黑
項目類型:商業空間/精品陳列店
建築師:Peter Marino
攝影:Dior/Kristen Pelou