LOFT中國感謝來自 序態設計研究室 的餐飲項目案例分享:
我們已經處於從文字為中心轉換到以媒介為中心的時代,麵對複雜多樣的公共空間人群需求,吸引眼球的媒介介入到空間體驗,確實是實體商業空間麵對電商衝擊的優勢。但作為空間設計的我們也在思考和研究如何以更好的方式介入當下。
In this era when the public focus has moved away from texts to media, we’re presented with complex demands for public space. For physical stores, it is indeed an advantage for them to integrate eye-attracting media to stand against the impact of e-commerce. Meanwhile, as designers, we are also thinking about how to intervene in the present space in a better way.
7月的初夏香港華心糖水鋪聯係我們,希望嚐試合作他們的一個新店鋪。位於上海中山公園長寧來福士一樓,空間除開廚房麵積,使用空間在56㎡左右。客戶的需求明確2點:1.按照他們的數據團隊分析,空間最低滿足50人的座位,才能保持合理的運營。2.空間要擁有香港傳統糖水鋪的氛圍營造。
In the early summer of July, Hong Kong Wansum Tongshui (a dessert café brand) got in touch and hoped to cooperate with us on one of their new stores located on the first floor of Changning Raffles City in Shanghai Zhongshan Park. Usable space amounts to about 56m2, not including the kitchen area. The client asked for two things: the shop needs to accommodate at least 50 customers in order for profitable operation, according to their data analysis; and the place should give the air of traditional Hongkong dessert cafés.
豐富的座位數量,較小的空間麵積,接近5.5米的層高。這些都是現有的趣味條件。對於香港的印象是來源於80/90年代電影香港筒子樓之間的公共空間,川流不息的人群,夾雜著豐富的特色小店。這種場景裏蘊含著夢幻的趣味生命力。
In short, we were to design a large number of seats in a relatively small area with a height of 5.5m, which Quite interesting conditions. Our impression of Hong Kong is derived from the tube-shaped apartment buildings in the 80/90s HK movies, packed with crowds of people and specialty shops, a scene mixed with dreamy vitality.
主題概念,我們移植“樓宇”與“街道”這種場景,“樓宇”成為空間實際的交通空間。“街道”形成人群就餐空間。為了增加空間的呼吸感,室外和店鋪之間,用發光亞克力來區分內外。內部的“樓宇”與“街道”,采用瓦楞玻璃和金屬網,形成空間兩層疊加的朦朧感。
In terms of the thematical concept, the concepts of ‘apartment’ and ‘alleyway’ are transplanted into the shop to symbolize the space for dinning and walking. For more spatial lightness, fluorescent acrylic planes are used to distinguish the inside from the outside. In the café, two-layered corrugated glazing and metal mesh are used to create a sense of ambiguity.
尼爾*波茨曼說過“媒介及隱喻”。主題色調從中抽取了紅、綠、黃三色,還原香港複古的市井色調。紅黃綠色調的融合,馬賽克,回收舊木板,皮革和金屬等材料的組織是表達香港的獨特氛圍,呈現結構上是懷舊和當下交織的方式,希望不再是直白的表達懷舊和當下。座位使用4種模數,搭配不同使用場景下需求。實現52個座位的使用。
Neil Postman once mentioned the idea that ‘The medium is the metaphor’. We chose red, green and yellow as the theme colours to restore the sense of urbanity of Hong Kong. The combination of the three tones, mosaics, recycled boards, leather and metal materials is intended to express Hong Kong’s unique atmosphere, bringing together the past and the present, rather than blatant nostalgia. The seats come in 4 a table to allow for different scenarios, totaling 52.
糖水是通過味覺蓓蕾的方式喚起人們記憶,而空間通過組織明與暗,粗糙與細膩,明豔與低飽和,清晰和朦朧共同對比塑造著空間的氛圍。將人們內心的那絲絲共性記憶剝離出來,通過重新的組織,重現回憶裏的片刻悸動。
While desserts evoke people’s memory through taste buds, space creates a special atmosphere through the organization of light and dark, roughness and delicacy, brightness and low saturated hues, clarity and haziness, extracting the common memory from people’s heart and reproducing the fluttering moments with reorganization.
人群穿梭與五光十色如電影中被定格的畫麵,空間的模糊朦朧感,點點細節都能勾起你的片刻回憶,這就是屬於這個年代記憶的共鳴。
People passing by in the illuminated space are like the captured images in the movies, complete with blurred details to evoke your memories, resonating the memories of this era.
完整項目信息
客戶:香港華心糖水鋪
項目地址:上海市,中山公園來福士
室內麵積:56㎡(公共設計區域)94㎡(總建築麵積)
項目類型:餐飲空間設計
設計內容:外立麵設計、室內設計、家具設計、燈光設計
設計時間:2019.07—2019.08
施工時間:2019.08—2019.10
建築與室內設計團隊:序態設計研究室
設計團隊:楊添堡,王鵬一,Diamond,葉曉彤,羅荊倩,孫誌偉,鄭喬文
施工團隊: 上海典社裝飾設計有限公司
材料:金屬網,瓦楞玻璃,竹編,馬賽克,瓷磚,皮革
攝影師: 小雲
翻譯: Ellen
Client: Hong Kong Wansum Tongshui
Location: Raffles, Zhongshan Park, Shanghai
Indoor area: 56m2 (public area), 94m2 (total)
Project Type: Dining Space Design
Design content: façade, interior design, furniture, lighting
Design time: 2019.07 – 2019.08
Construction time: 2019.08 – 2019.10
Architectural and Interior Design Team: XuTai Design and Research Studio
Design team: Yang Tianbao, Wang Pengyi, Diamond, Ye Xiaotong, Luo Jingqian, Sun Zhiwei, Zheng Qiaowen
Construction team: Shanghai Dianshe Decoration Design Co., Ltd.
Material: metal mesh, corrugated glazing, bamboo weave, mosaic, tile, leather
Photographer: Xiaoyun
Translation: Ellen