金楓設計 | 食通天沈陽萬象城美食街區-設計風向

食通天沈陽萬象城美食街區以【樹】為靈感，構建浪漫主義精神新地標

在地球上創造一個天堂

是設計師的任務——ALVAR AALTO

Creating a paradise on earth

Is the designer’s task.——ALVAR AALTO

在激烈的商業角逐中，不斷更新換代是商業存活和發展的必經之路。這一點在沈陽萬象城中體現得尤為明顯，沈陽萬象城作為沈陽的地標性建築，陪沈陽人走過了十個春秋。無數品牌更新換代，商業重組。值此萬象城十周年之際，金楓設計應邀對六樓圍繞冰場形成C型帶狀空間內的美食廣場進行設計與商業的全新升級，為空間賦能，打造功能與美學兼具的美食街區。

In the fierce business competition, continuous renewal is the only way for the survival and development of business. This point is particularly evident in Shenyang MIXC,which as a landmark building in Shenyang, with Shenyang people through ten spring and Autumn. Countless brands have been updated and businesses restructured. On the occasion of the 10th anniversary of MIXC, Golden Maple Design was invited to upgrade the design and business of the food court in the C-shaped ribbon space formed around the ice rink on the sixth floor, so as to empower the space and create a food block with both functions and aesthetics.

設計理念 Design concept

設計師致力於打造一個充滿幻想的沉浸式美食集市，通過確定主題，構建空間風格的統一性、氛圍的延展性和集市人員的外漏，實現遊客與集市的場景與情感連接，增強空間的場景化體驗。

當今社會我們既流連於城市的繁華也向往自然的美景，這兩者可以共存嗎？“傳說中在天上的某處有一棵參天大樹,無數的人圍繞這顆樹生活，這裏有最繁華的集市同時也有最美的自然環境。”設計師將這一烏托邦式的環境符號化，對其進行現實主義的想象、解構和重塑，確定主題為“天空之樹”。

The designer is committed to creating an immersive food market full of fantasy. Through the determination of the theme, the unity of the space style, the extension of the atmosphere and the leakage of the market personnel, the scene and emotional connection between tourists and the market is realized, and the scene experience of the space is enhanced.

In today’s society, we both linger on the prosperity of the city and yearn for the beauty of nature. Can the two coexist? “Legend has it that somewhere in the sky there is a towering tree, countless people live around this tree, the most prosperous market and the most beautiful natural environment.” The designer symbolized the utopian environment, imagined, deconstructed and reshaped it realistically, and determined the theme as “Tree of the Sky”.

以意象“樹”為形象性標誌，通過抽象化的藝術造型融入空間環境，和琳琅滿目的美食店鋪一起為消費者營造出一個繁華熱鬧又自然趣味的獨特美食集市。設計師在幻想與現實的博弈中取得平衡，將烏托邦現實化，想象概念化、圖紙化。

With the image of “tree” as a symbolic symbol, it integrates into the space environment through abstract artistic modeling, and creates a bustling and natural and interesting unique food market for consumers together with a variety of food shops. Designers strike a balance between fantasy and reality, making utopia realistic and imagination conceptual and drawing.

平麵布置 Floor plan

∇ 建築細節圖/Architectural detail drawing

∇ 爆炸圖/Exploded view

項目圍繞冰場布置，沿途設置獨立店鋪、特色島鋪、

美食檔口，為顧客提供更多不同形式的美食選擇

起步於金屬樹木的藝術造型到陽光天井結束既是一條街道

又像一條河流穿過商場

The project is arranged around the ice rink, with independent shops, characteristic island shops,

Food stalls provide customers with more different types of food choices

It starts as an artistic form of metal trees and ends as a street with a sunny patio

Like a river running through the mall

∇ 分區示意圖/Partition diagram

以入口的主題景觀為起點，沿途設置獨立開放島鋪等

不同類型及主題的商業場景，到天井下圍繞大型藝術造型

布置小吃島和檔口形成核心的焦點空間

Starting from the theme landscape of the entrance, independent open island shops are set along the way

Different types and themes of the commercial scene, to the patio around the large art form

Snack island and stalls are arranged to form the focus space of the core

∇ 動線示意圖/Moving line diagram

以入口景點和天井景觀為核心，以獨立店和島鋪

中間的通道為主要動線，冰場周邊通道為次動線

在各島鋪之間靈活穿插，營造豐富靈活的空間感受

To the entrance attractions and patio landscape as the core, to the independent shop and island shop

The middle passage is the main moving line, and the ice rink peripheral passage is the secondary moving line

Flexible interspersed between the island shops to create a rich and flexible space experience

∇ 效果圖/Effect picture

項目實景 Space real map

在主題區域，入口處即是籠罩整個區域的“天空之樹”藝術金屬造型，“天空之樹”由金屬編製而成，中央模擬天光的設計，以“河馬”為生命代表的動物藝術造型，寄托了對生命和陽光的美好向往。“天空之樹”從幻想中走來，紮根於現實的大理石，在沈陽萬象城裏茁壯成長。

In the theme area, the entrance is the “Sky tree” art metal shape covering the whole area. The “sky tree” is woven with metal, and the central design simulates the sky light. The animal art shape represented by “hippopotamus” expresses the beautiful yearning for life and sunshine. “Tree of the sky” comes from fantasy, the marble rooted in reality, is thriving in Shenyang MIXC.

穿過“天空之樹”，一條天河穿過了整個美食街區，河兩岸是沿冰場布置的開放式島鋪與獨立店，不同業態的合理布局與相互呼應，體現了設計師對現代商業體中美食廣場存續的思考。天花造型既代表流水也代表星軌，也是”樹“枝幹的延展，代表了生命的延展性、動態性、包容性、導向性、活力感。

Through the “Tree of the Sky”, a sky river runs through the whole food block. On both sides of the river are open island shops and independent shops arranged along the ice rink. The reasonable layout of different formats echoes each other, reflecting the designer’s thinking on the survival of the food court in the modern commercial body. The ceiling shape represents both flowing water and star orbit, as well as the extension of “tree” branches, representing the ductility, dynamism, inclusiveness, orientation and vitality of life.

在現實主義語境中，掙脫現實主義束縛。圓形閃亮的燈泡點綴在流水造型之中，賦予其”浪花“的概念，閃耀的燈既是水中”浪花“亦是星軌中的”行星“。這是一次違背自然規律的現象力的創造，是光怪陸離、天馬行空的場麵再現。

Break away from the bondage of realism in the context of realism. Round and shining bulbs adorn the shape of flowing water, giving it the concept of “spray”. The shining lights are both “spray” in the water and “planet” in the orbit. It is a creation of phenomenological forces against the laws of nature, a reproduction of grotesque and unconstrained scenes.

為空間注入生命力，設計師以”天空之樹“為核心，構建一個小世界——場景化集市。在集市中，通常以買賣行為為紐帶，連接買賣雙方。

而在現代語境下，設計師對”集市“概念進行了重構，為場景賦能，消費者角色轉變為參與者，從而獲得一種正向的、積極的心理體驗，它會使個體或群體參與活動時獲得很大的愉悅感，從而促使個體或群體反複進行同樣的活動而不會厭倦。

To inject vitality into the space, the designer takes “Tree of the Sky” as the core to build a small world — the scene market. In the market, the buying and selling behavior is usually the link, connecting the buyers and sellers.

And in the context of modern, stylist to “fair” concept has carried on the refactoring, energized for setting, consumer role transformation for the participants, thereby gaining a positive, positive psychological experience, it allows individuals or groups to participate in activities with great pleasure, prompting the individual or group to the same activity over and over again and not tired.

自媒體傳播 Self-media

設計師不僅是對既定空間進行美學意義上的重塑，更是功能、商業和精神上的重新定義。空間的包容性在這個項目中體現得淋漓盡致，為消費者特定行為打造特殊場景，將個性化、場景化消費與設計相結合，是設計師和消費者的一次溝通，也是設計師對理想和現實之間關係以及現代商業的的思考。

Designers are not only recreating established Spaces aesthetically, but also redefining them functionally, commercially and spiritually. The inclusiveness of space is incisively and vividly reflected in this project. To create a special scene for the specific behavior of consumers, the combination of personalized and scenarioalized consumption and design is a communication between designers and consumers, as well as designers’ thinking on the relationship between ideal and reality and modern business.

項目信息

華潤萬象城美食街沈陽萬象城美食街美食廣場設計美食街設計金楓設計食通天餐飲空間

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