一麵整合功能的“多變”曲形牆 Drinking with a curved wall
前言
新建一麵牆，當它能組織複雜空間又整合多樣功能時，其形式會在變化過程中自然產生。
When designing a continuous wall to organize a multi-function space, its formal expression could be generated naturally.
TheWhiskyPool威士忌鋪是國內第一家專業威士忌及精品烈酒零售品牌，選擇在北京國貿商城增開新店以開拓經營。他們希望新的店鋪空間是酒的“資料室”，大量精選商品、衍生品能夠配合長期積累的相關專業研究資料係統性的規劃展示和利用，從而帶來豐富的消費體驗、傳達專業的品牌形象。
TheWhiskyPool is the first professional whisky and spirits retail brand in China. Their new store in China World Mall Beijing was set out to be an information center for liquors, displaying a large number of products and derivatives systematically, accommodated with relevant research materials. This was aimed to provide a unique consumption experience, and to convey the brand image.
拆除一麵牆再新建一麵牆 Demolish a wall and to build a new one
拆除分隔店鋪室內與外部公共區域的立麵大部分玻璃幕牆，讓原本進深淺且不規則的狹長空間完全敞開，模糊與公共區域的界限，給麵積緊張的空間視線和動線規劃都帶來更多可能。
Removal of the existing glass partition wall opens up the narrow and irregular shop space, blurring the boundary between retail and public area, and created possibilities in customer circulation and spatial experience.
∇ 拆除前原始空間 Appearance of shop front before demolition ©OEO
再新建一麵組織內部空間的曲形牆，能夠整合原始空間內部的複雜立麵，並根據不同功能而變化立麵形式、圍合活動空間。
∇ 設計概念分解透視圖 Perspective drawing of the design concept ©OEO
視線上，完整連續的新建立麵一覽無餘的麵向公共區域展示，吸引顧客視線；
動線上，完全開敞的立麵能讓顧客隨意進入店內各個區域，瀏覽、試喝、購買、堂飲就坐等一係列活動均能在新建曲形牆麵上或圍合空間內順暢完成。也能讓服務人員及時發現並完成介紹、引導、操作、包裝、等服務操作。
牆麵斷開幾處即可穿過進入“隱藏”的服務或私密空間。
A new curved wall is built to organize the complex internal space, which can integrate the different functions with various elevational formation, and to create enclosure for different activities.
Visually, the complete and continuous wall provides a retail display towards the public area, in attempt to attract the passer-by with the rich collection of liquor; and in terms of flow, the open and continuous elevation directs customers to follow a series of activities: browsing through the collection, reading the related information, tasting, purchasing, drinking at the seating area, etc. At the same time, it allows the shop keeper to complete the sales procedure of guidance, introduction, operation, packaging and other services in time.
Auxiliary spaces can be accessed via openings in the continues wall.
凸顯構造與材料並隱藏結構 Structural expression and material property
新建曲形牆飾麵采用與酒發酵原料相關的夯土作為主要基礎材料，根據酒瓶所需展示高度分層，展示區域背景材料為鏡麵鋼琴烤漆，可凸顯商品並延伸空間深度。牆麵各層前後錯落變化凸顯構造的同時可將退台用做品酒台麵、資料架、植物種植、卡座座位和安裝照明燈具。
原始空間基礎頂地牆材料均選擇黑色質感，以消隱原始空間形態，更能凸顯新建牆麵曲線形式及其夯土質感。
The curved wall is decorated with rammed earth, a material selected to express the natural impression of the fermentation process. The display wall is layered according to height of liquor bottles. Part of the display area use black piano paint as surface material, which creates a reflective backdrop that highlights the bottles and extends the visual depth of the display. Physical depth variation is created in the curved wall to accommodate the different functions, forming tasting table, information shelf, plant plot, bar counter, booth seating , etc.
Apart from the rammed earth material and wooden counter tops, black colour is used throughout the design to eliminate the spatial character, and to highlight the curved formation of display wall.
為不影響牆麵展示的連續性，牆體主要利用鋼結構懸挑薄鋼板，每層連續通長的展示麵中間不出現任何立柱或立板支撐。通過懸挑鋼板的尺寸變化來滿足不同使用功能的高度和進深需求。
In order not to affect the continuity of the display wall, the selves are made of cantilevered steel plates that no column or vertical support is visible in the entire length of the wall. The cantilever distance varies in different sections of the wall according to functional requirements.
∇ 不同功能位置懸挑結構剖麵 Sectional drawings of the cantilevered structure ©OEO
能互動的功能與可變化的氛圍 Interactive design&Transformable atmosphere
曲線牆圍合成的吧台和圓弧卡座是主要堂飲區域，末端預留的植物槽種一棵樹，標示出入口也讓室內感受季節變換，添加自然氛圍。
There is a circular seating area within the retail space, formed by part of the curved wall with rotatable partition panels. A tree is planted at one end of the curved wall, which marks the entrance and enhances the natural atmosphere.
服務調酒吧台的懸挑設計也可兼顧零售收銀與包裝功能。
The cantilevered bar counter is also used as cashier and packaging space.
背景牆展示酒架上定製的可左右移動且上下對應的兩麵放大鏡，能讓吧台座位看清上下兩層對應陳列中成品與原料/資料的聯係。可左右移動的可磁吸書寫黑板後是小型資料櫃，調酒師能隨時拿取資料讓顧客了解威士忌的相關信息。
A movable magnifying glass device is installed behind the bar on the display rack. It is used as a decoration, with the function of revealing display details to customers. Behind the magnetic suction writing blackboard which can move left and right is a small information cabinet. The bartender can take the information at any time to let customers understand the differences of various whiskies.
∇ 放大鏡、資料櫃立麵與剖麵圖 Section and elevation of magnifying glass and data cabinet ©OEO
環形卡座靠背上方設計定製“蒸餾器形”限位90度旋轉開關屏風，此空間可在開放與相對私密間隨時轉換。屏風對內一側選擇布料有吸音作用，對外一側的金屬紅銅表麵能映射周圍環境光影變化，且顧客從不同方向經過會有不同材料感受。
The rotatable panels on the curved wall form a “distiller shape” once opened. These panels allow a switch of atmosphere for the circular seating area, a transformation between different degree of privacy. The panels have fabric installed on one side to provide sound-absorbing effect; and copper finish on the other side in relation to the distillers.
燈光照明除零售所需的普遍照明外，各區域都增加可調光的線性氛圍照明，再配合旋轉屏風等互動功能，讓空間氛圍在店鋪和酒吧間按需轉化，以達到零售時段結束後的堂飲酒吧氛圍。
The copper finish on the rotatable panels reflects the light and shadow of the surrounding environment, striking customers with a transformation of atmosphere when they walk by.
In addition to the rotatable panels, dimmable lighting is another important element to the transformable atmosphere. Lighting can be dimmed when the space is used as a bar, and turned up when used as retail space or in events such as a product launch.
∇ 設計平麵圖 Plan ©OEO
∇ 零售區立麵圖 Display wall elevation ©OEO
∇ 吧台服務區及卡座區立麵圖 Bar and seating area elevation ©OEO
項目信息
項目名稱：TheWhiskyPool威士忌鋪北京國貿商城店室內設計
設計方：野境設計事務所/OEO
設計時間：2020年9月-10月
建成時間：2021年1月
室內麵積：113.7平米
主創及設計團隊：韓書凱 李啟悠 王玥
聯合設計方：大於一建築設計有限公司
結構谘詢：吳瑕
照明谘詢：路曉瑞 楊向偉
客戶：威士集文化發展有限公司
項目地址：中國北京市國貿商城北區一層NL1017
攝影版權：孟超、田方方、OEO
施工團隊：北京新龍建築裝飾有限公司
主要材料/品牌：夯土塗料/西蒙 地麵瓷磚/葆威 布料/Kvadrat
Project: TheWhiskyPool, China World Trade Center, Beijing
Architect: OpenEdgeOffice
Design team member: September-Octobern ,2020
Year of completion: January 2021
Area: 113.7sqm
Leader designer & Team: Han Shukai, Simon Lee，Wang Yue
Design Partner: ＞1 ARCHITECTS
Structural consultant: Wu Xia
Lighting consultant: Lu Xiaorui，Yang Xiangwei
Client: TheWhiskyPool
Project Address: NL1017, China World Mall, Beijing
Photographer: Meng Chao、Tian Fangfang、OEO
